Green to Clear

We joined forces with WØRKS to create an interactive web experience for Coca-Cola and Sprite's Green To Clear campaign. The website showcases the unique album created by Madlib and MarkRonson, featuring sounds from recycling facilities. We also developed a Beat Sampler, allowing users to create their own beats and share them on social media. More often than not, green plastic is recycled into single-use items; in switching Sprite, Fresca and Seagram’s, bottles from green to clear plastic The Coca-Cola Company is helping to create a closed loop “bottle-to-bottle” economy in which products can be recycled more than once in the creation of “new” bottles.

In just a few weeks, our team efficiently developed the Beat Sampler, enabling users to create custom beats using the same audio snippets as Madlib and MarkRonson. Additionally, we integrated a share function, allowing users to export their beats with a visually captivating particle animation video. This feature encourages users to share their creations on social media, further promoting the GreenToClear campaign and its sustainability message.